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Online Estate Agents – Are They a Good Idea?

At Clyde Property, we understand that when it comes to selling your home, you want to achieve the best possible price with the minimum of fuss.

With an increase in the number of online estate agents and their perceived low fixed fees, they may look like a viable choice. However, sellers should be aware that whilst it may seem a better deal on the face of it, there are several pitfalls with online estate agents that can result in a poorer, less personal and effective service. This ultimately may affect the sale price you achieve on your home, negating any saving that could have been in the first place.

Value for money?

The main attraction to online estate agents is the cost. But this apparent value for money is not all that it seems. Firstly these tempting fees might cover a basic package on which anything from presentation photos, a brochure, to video footage may be costly extras.

Local knowledge is best

Put simply local agents have local knowledge, putting them in a better position to give you accurate valuations and advice for a specific area, ensuring you get the best chance of the best price for you property.

Is achieving the best price important?

There are two aspects in making sure your home sells for the best price possible: establishing the right marketing price and negotiating that price based on current local market conditions. With accurate pricing and the right negotiator, a local agent may make a difference of tens of thousands of pounds to your sale price compared to a cheaper online agent – and all for the sake of a few hundred pounds off the sales fee!

Check the small print

From what the online estate agents fees include and what is extra, to contract length, from the way your home is marketed to how the whole sales process is handled – there are many aspects in dealing with online estate agents that are not always fully transparent.

Communication and regular contact are key

Online estate agents will meet you maybe once, only to take photographs and draw floor plans. When it comes to selling what will most likely be your largest value asset, you want to know that you are in safe hands. At Clyde Property you will benefit from a dedicated advisor, available on the phone or to meet face to face throughout the selling process.

Marketing Packages and Buyer Vetting

At Clyde Property, our database of active buyers gives you a distinct advantage from the outset. Our marketing is the best in the industry; superior brochures, social media marketing, recognised portals and HD videos using drones deliver the widest exposure and gives a wow factor of your home presentation.

High Street Agents ARE still the way to go

A fair price for the marketing of your home whilst important should never come at the price of service. At Clyde Property our experienced, local experts have sound knowledge of their area. Our proven marketing strategies and offices that are open available till 8pm seven days a week, can ensure that your home sells for the best possible price, in the shortest time possible.

To sell your home with us or find out more about our award winning services, visit our website or contact your local branch today!

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